CREATIVITY + INNOVATION Page 9 of 38

How to leave work on time

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This is a guest post by one of the UK’s leading experts in digital distraction and digital detox and author of The Distraction Trap: How to Focus in a Digital World, Frances Booth. Find out more about Frances here.

For many of us, leaving work on time seems impossible. Getting up from our desk, and walking out of the door at the time we are meant to should be simple, but it isn’t. We want to leave work on time, we aim to leave work on time, but yet, we don’t manage it.

Day after day, this cycle repeats.

So how can we shift our thinking? While working 15 minutes, 30 minutes, or an hour late each day might not seem like much in isolation, when you add this little bit of time up each and every day, it becomes a huge chunk of our time. One of the things that often overwhelms us about work when things get out of balance is not having enough time for personal admin. All those little life tasks build up and we feel disorganised and out of control because we have no time to do them.

By getting our work done, then leaving on time, we leave ourselves time for our lives outside of work. Being productive during the working day improves our work-life balance. An important part of time management includes leaving time for our lives outside of work. It might seem a small thing, but one vital step in doing this is leaving work on time. After all, if Barack Obama manages to get home in time for dinner, then surely, so can we.

Here are some [Tweet “dos and don’ts to help you leave work on time”].

Don’t:

‘Just check’ your email one last time. You’ll get pulled back in to answering demands, and another email cycle will begin that could pull you off course for another half hour an hour.

Waste time during the day and then have to stay late to catch up on what you should have done earlier.

Create a crisis each day.

Make extra work for yourself. Instead, look for ways to be more productive in every instance possible.

Work in an office where there is a culture of all staying late just for show.

Let work fill your entire evening. Be especially careful if you work for yourself – you might have to do extra work on boundary setting.

Waste time on email.

Waste time on social media.

Feel guilty. By taking time away from work to wind down, recharge, and enjoy your life outside of work, you’ll be more productive and happier when you get back to the office.

Do

Expect it to take longer than you think to finish up for the day.

Leave clear instructions ahead of time for anyone you’re handing over to as you leave.

Stay late on the days it’s really vital to. You won’t mind this now and again if you leave on time normally.

Steer clear of other people who waste your time. Remember, you need that time so you can leave on time. Read my article on the Top 10 Ways To Say No And Save Time to help with this.

Get organised. Work hard.

Get your work done in a productive, efficient way during the day.

Think twice before deciding to take work home with you. This especially includes working from your smartphone or tablet (just because the technology means you can doesn’t mean you should).

Set a good example if you’re the boss.

Get in to the habit of leaving on time.

Think about results, productivity and getting things done, rather than sitting at your desk just for the sake of it. What you get done is the important thing, not how many hours it takes you.

Expect it to be tricky at first. Whenever we make a behaviour change this is the case.

Try leaving work on time today.

We need your vote! The Little Beach Hut of Dreams shortlisted for Beach Hut of the Year!

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Yesterday we opened up The Sunday Times newspaper to discover that The Little Beach Hut of Dreams has been shortlisted for Beach Hut of the Year (cue squeals of excitement!)

This is particularly exciting for us, because it is a tiny creative project that we dreamed up in order to create space in a busy world, to honour the importance of carving out time to dream, and just be in the moment. But more importantly because it recognizes our idea to share this tiny space with the world through our Dreamers-in-Residence programme, which allows members of our community to borrow The Little Beach Hut of Dreams for free for the day in return for a blog post which will in turn inspire others.

Now the competition is on to find the winner – and there is a public vote so we would LOVE for you to support our project and vote for The Little Beach Hut of Dreams! It just takes a minute CLICK HERE to vote.

By voting for The Little Beach Hut of Dreams you are showing your agreement that we all need time and space to dream, and encouraging others to use assets like this for wider community benefit, not just their own enjoyment.

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Here are just a couple of examples of how The Little Beach Hut of Dreams is playing a part in other people’s dreams and plans:

SHABNAH: Shabnah used the time to think about a big adventure she was planning, and in doing so realised just how much power there is in pressing the pause button. Since her residency, Shabnah has travelled to Peru and Ecuador, before spending January in Colombia, which she tells us was 100% unplanned and 100% perfect. She wrote about her Dreamer-in-residence experience here.

In Shabnah’s words “Every time I catch sight of (a beach hut) I am taken to that silence within my previously overactive, second-guessing mind. When I applied (to be a Dreamer-in-Residence) I had been feeling lost and struggling with all decisions – I might make the wrong one, so best to make none. Being able to take a deep breath and return to how I felt that day makes it easier to listen to myself and make a decision that feels right in the moment, however small. Thank you Little Beach Hut built for dreaming for letting me clear enough of the chatter from my head for dreaming space.”

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PETA: When Peta applied to be a Dreamer-in-Residence she was in need of a huge boost of inspiration. She had been working on an illustrated book for months, but needed space, and the view and calm to make real progress. She said that in her home office she was constantly distracted by emails and other work obligations. She also has a grand plan to live somewhere where she can plant fruit trees and keep bees, but is currently stuck somewhere with little nature nearby, so the day in the beach hut was a taste of being close to nature for her. She made great progress with her book during the day and we are waiting to hear when it comes out.

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Our 2015 Dreamers-in-Residence are using The Little Beach Hut of Dreams this summer and we will share their stories soon.

If you like our idea and love our Little Beach Hut, please do take a moment to vote..

Huge thank you – this means a lot!

From all at Do What You Love

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[All images: Holly Booth]

Do What You Love – Update from HQ – June 2015

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In our line of work, as a company where everyone works remotely, we don’t often get a chance to spend that much time – in person – with our team or our collaborators. However June provided us with an opportunity to get together and enjoy a fun couple of days in the sunshine. It was a great reminder of the energy people bring to a community when their passions and values align.

Our ‘Annual Idea Generation Away Days’ saw us bring our small (and perfectly formed!) HQ team together, from Brighton, Sheffield and Spain. We planned the two days very carefully to make sure they were as special and relaxed as possible, while also being useful and productive.

We began day one by celebrating everyone’s hard work over the past 12 months, and sharing our vision and business plan for the next few years. Then we went on to discuss ideas for some exciting new resources that we are currently developing (which are all hush-hush for the time being!) and in true DWYL team fashion everyone’s positivity and ideas lifted our thoughts off the paper (and computer screen!) and transformed them into real, workable concepts.

The afternoon was packed with brainstorming new ideas for even more ways we can help people to do what they love. One of the highlights was sharing news about ‘Reading Week’, where later in the summer, everyone in the team will switch off their email and do in-depth research and thinking on a particular topic, without distraction. We gave each team member has a specific brief to work on during this time – something we know they relate to and feel passionately about. Vickie was especially pleased as hers, as it included a trip to Berlin at the end of July! Stay tuned for an update on that one!

And on the second day we took the team to a place where Beth and I always do our best thinking… the open seas! A few hours on a yacht, soaking up the glorious sunshine, saw us generate tons more great ideas, and share how we all plan to do more of what we love over the coming months. All in all it was a fantastic couple of days.

boat1Our team: (From left to right) Rachel, Rose, Me, Beth, Louise and Vickie

There is, of course, lots more exciting news to report this month too…

1. The DWYL e-course, started on June 15 and once again we’re delighted to be joined by participants from all over the world. The honesty and courage being shown in class to date has been remarkable and we are watching on with interest as everyone’s unique journey unfolds. If you are wondering about the true power of the course, well it doesn’t come much bigger than a marriage proposal… and just wait until you find out how he popped the question!

2. The Business Soul Sessions is coming to an end, and we have loved witnessing all the lightbulb moments in the classroom. We can’t wait to see the participating entrepreneurs use their new-found knowledge and skills to make positive changes within their businesses to create greater impact, explosive growth and serious profits they can be proud of.

3. The Little Beach Hut of Dreams has opened its doors again to the ‘Dreamers in Residence’. We look forward to sharing some of their blog posts shortly. UPDATE: The Little Beach Hut of Dreams has been sold as we no longer live in Brighton and only residents are permitted to own beach huts there. This post has been archived for reference but we are no longer accepting applications for Dreamer-in-Residence. We would like to take this opportunity to thank all our Dreamers-in-Residence for being part of our adventure, and to Towergate Insurance for awarding The Little Beach Hut of Dreams runner up position in Beach Hut of the Year 2015. She was very proud!

4. Our blog continues to be galvanised by our guest bloggers who are all leading all experts in their field. They include: Alastair Humphreys, Ben Keene, Frances Booth, Louise Armstrong and Lara Tabatznik. One of my favourites this month was Alastair’s post on how his book ‘Microadventures’ became a bestseller on Amazon – you can read it here. Of course what he doesn’t say in his post is that his book is also a brilliant read!

An update on our collaborations

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Make Art That Sells (MATS):

1. There is only one place to start… MATS: The Global Art Gathering was just the most amazing event! At the gorgeous Brighton Dome on June 12 we played host to creative people from all across the world in what was an extraordinary day of career development, inspiration and motivation. It promised to be fun-filled and action-packed, with all the energy, passion and magic you’d expect from Make Art That Sells, and in the end it was all that and more! It surpassed all of our expectations and left all of Brighton buzzing. All the months of hard work were worth it when we saw the radiant smiles, and felt the incredible energy, of everyone in the room. The artists had gathered from across the globe with one thing in common – a love and passion for art and a commitment to making it their career.

Besides our partner Lilla Rogers, the team was joined by some very special guests including Kelly Rae Roberts, Rachael Taylor and Lilla’s agents, Susan McCabe and Joanne Hus who were outrageously generous with their knowledge, experience and advice.

For me it was great to witness 60-70 people meet for the first time in person after discussing art for the best part of two years online within our classrooms. One of them described the day as feeling like a first date: exciting and nervewracking at the same time and potentially, the start of something amazing!

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For us the most important thing of all was that everyone left feeling inspired, invigorated and motivated to forge ahead in their career in art. We look forward to supporting them in doing that.

2. MATS: Creating Collections for Home Decor started last Monday. It has been hugely in demand since we announced its launch a few months ago. Lilla and Beth have teamed up with Top Art Director Margo Tantau (VP of Creative for MidwestCBK) to create it. Margo says: “This course is teaching something desperately needed in the industry. It’s a gamechanger.”

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3. Registration for the 2015 Global Talent Search is now open! Don’t miss out on what could be one of the biggest and best opportunities for your career… you can register here. We are proud to be producing this global online event again this year, and are blown away by the calibre of the judges and prizes on offer. Find out more here.

4. MATS: Assignment Bootcamp finished with the publishing of the June gallery. I can honestly say that I’ll miss the buzz in the Bootcamp Community but I know there will only be a short interlude before attention turns to this year’s Global Talent Search.

5. The Make Art That Sells website continues to turn heads! It’s bursting with free resources, industry insight and motivational videos to help the artists among you make leaps forward with your career. Be sure to check it out.

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Make It In Design (MIID)

Rachael Taylor – speaking at three industry events: already this summer Rachael Taylor and the Make it in Design team have hit the road – and the sky – to attend a number of industry events. Recently Rachael spoke at The Make Art That Sells Global Gathering and the New Designers trade show in London, and she’ll also be speaking at Printsource New York in August 2015. Read more on the MIID blog.

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  • Registration opens for Summer School: back by popular demand Summer School returns to bring fun, creativity and inspiration to homes around the world this July. There are three tracks Beginner, Intermediate and Advanced and you can sign up for one or more options to use this opportunity to stretch yourself, connect with other designers, experience working to a brief, grow your portfolio and even get your work published! Summer School starts on July 6 and finishes on July 31. Visit the Summer School page to discover what’s in store, prizes on offer and free resources at your fingertips.
  • The Ultimate Portfolio Builder course is well underway. We have welcomed students from around the world including the USA, Dubai, Italy, Australia, Canada, Denmark, Slovenia, China, Bulgaria, Austria, Netherlands, UK and more. The course’s private Facebook group is alive with creativity, buzzing with excitement and brimming with artwork inspired by different cultures. We’ll soon be opening up registration for our next round of courses starting September 21, so be sure to sign up and prepare to launch your career and design work to dizzy heights.

Thought of the month…

I am currently reading ‘An Astronaut’s Guide to Life on Earth‘ by Chris Hadfield and I thought I’d share a few passages, which I’m sure we can all relate to.

“Square astronaut, round hole. It’s the story of my life, really: trying to figure out how to get where I want to go when just getting out the door seems impossible. On paper, my career trajectory looks preordained: engineer, fighter pilot, test pilot, astronaut. But that’s not how it really was. There were hairpin curves and dead ends all the way along. I wasn’t destined to be an astronaut. I had to turn myself in to one…”

As a 9-year-old after watching Neil Armstrong land on the moon…

“…I was old enough to understand that getting ready wasn’t simply a matter of playing ‘space mission’ with my brothers in our bunk beds, underneath a big National Geographic poster of the moon. But there was no program I could enroll in, no manual I could read, no one even to ask. There was only one option, I decided. I had to imagine what an astronaut might do if he were 9 years old, then do exactly the same thing. I could get started immediately. Would an astronaut eat his vegetables or have potato chips instead? Sleep in late or get up early to read a book?”

I think Chris’s book is beautifully honest and reminds me that are very few things in this world that we cannot achieve if we want to.

Have you let the seemingly impossible stand in your way?

Until next time,

Mr. K

Bonnie’s day at the Little Beach Hut of Dreams

UPDATE: The Little Beach Hut of Dreams has been sold as we no longer live in Brighton and only residents are permitted to own beach huts there. This post has been archived for reference but we are no longer accepting applications for Dreamer-in-Residence. We would like to take this opportunity to thank all our Dreamers-in-Residence for being part of our adventure, and to Towergate Insurance for awarding The Little Beach Hut of Dreams runner up position in Beach Hut of the Year 2015. She was very proud!

 

This summer we’re enjoying welcoming a handful of dreamers into the Little Beach Hut of Dreams. Bonnie Craig spent a sunny day by the sea this June, and wrote this lovely blog post about her experience. 


Last week I spent a day being a Dreamer in Residence in The Little Beach Hut of Dreams. Dreamers in Residence are encouraged to use the day ‘to ponder and plan, to watch the waves or stare at the huge open sky’. Which is exactly what I was hoping to do.

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I was welcomed into the beach hut on Brighton seafront by Rose, who showed me round the two square metres of loveliness and then left me to my day of dreaming.

I know that I think better when I’m occupied so I brought a sketchbook and some marker pens, with the idea of doing some really simple, repetitive patterns that would occupy the bit of my brain that needs to make decisions, while the rest of it would be free to wander around some of the ideas and thoughts that I haven’t had time to focus on for a while.

I also brought my camera, which I pointed straight out to sea and set up to take photos every 30 seconds. I wanted to document my day but didn’t want it to detract from my time there, so leaving my camera to do the work all by itself seemed perfect. And this is what it saw:

After spending some time people watching and sea watching, I realised that actually I was a bit of a spectacle myself and lots of people wanted to talk about what I was doing. So, after a few lovely but distracting chats, I got the pens out.

I went for repetitive, brightly coloured dots – about 15,500 of them in fact. One of the reasons I like to work with pattern is that I think the order created by repetition can be calming and reassuring. In my work I like to disrupt this order, which for me is where a pattern becomes really exciting, but on this day I just wanted the calming element. So I sat, and drew little dots, letting my intuition choose which colours went where, and as I did it I thought about lots of things – big things and little things – that hadn’t had the attention they deserved in a while. And while that sort of thinking can often be stressful, I actually found myself feeling completely calm and content.

Drawing the dots was more about the activity than the final result, but it’s given me some ideas for making really simple pattern tiles that can be combined in loads of different ways to create a final pattern that looks as if it is repeated, but is actually different every time it’s put together. I (really!) hadn’t meant to ‘work’ in the beach hut but it was an unexpected bonus to come away with new ideas.

Without wanting to do too much public soul-baring, a big part of the day for me was making some peace with my hometown of Brighton, somewhere that’s seen some of my most and least happy times and is always a bit emotional to visit. The opportunity to indulge myself in processing some of my thoughts and memories there was pretty cathartic.

And before I knew it, there was only an hour left. At which point I decided to treat myself to an hour of reading the book I’d just started, and I sat out in the deck chair and lost myself in the world of Theo Decker.

Rose came to lock up at the end of the day, and I went on my way, with a dreamy grin, to meet an old friend for dinner. I can’t recommend a day in The Little Beach Hut of Dreams enough.

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Visit Bonnie’s website: www.bonnie-craig.com

Like her Facebook page: www.facebook.com/bonniecraigartist

Follow her on Twitter: https://twitter.com/bonniepattern

Passion + talent + attention to detail = a Global Art Gathering in Brighton

The Global Art Gathering 2015 is behind us, but the magic of the event lingers on. Rose Radtke takes a look back on why the event was special for her…

Usually, when I picture Brighton, I picture home. The familiarity of my little flat, a pebble beach remaining unchanged as the seasons come and go, the route I take to work and the shops and cafes I like to mooch around at the weekend. But now I look back on one week in June 2015, and I see Brighton differently. I see it through the eyes of a group of people who arrived in a sunny, quirky seaside town on the south coast of England, eagerly anticipating exploring a new place and meeting long-distance friends in person for the first time.

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This group of people are special. Led by Lilla and her lovely team (including husband Andy, son Jacob and daughter Natasha), they radiated positivity from the moment they set foot on British soil. They saw Brighton sparkling in the sunlight, and sought out treasure in the little shops that line the North Laines. While we obsessed over whether the weather was on the turn, they obsessed over our British accents and reveled in our polite, gentle culture.

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A whole week was festooned with new people, group shopping trips and VIP events, but the main Global Art Gathering event, held at the Brighton Dome, was undoubtedly where the real magic happened. With artists from the UK meeting those from as far afield as Australia and New Zealand in person for the very first time, you could feel it in the air from the moment we opened the doors.

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As I watched so many women (and one man!) join forces, I was struck by how different this event was to any conference I’d been to before. Instead of suits people wore colour and big smiles, and instead of business cards they exchanged compliments. I suddenly understood the power of this community that exists in the most part online, but sets a room alight when they come together. Even though I’m not an artist, that week I felt like one. And seeing those women living their passion made me more determined than ever to seek out my own.

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Some really hard work went in to making this event happen. That much you could tell from the careful details on each table, the surprise envelopes hidden under each chair and the stage set up as a cosy living room. The attention to detail combined with the talented speakers and the passion of the crowd made the event so worthwhile for all those who’d travelled from far and wide.

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I’m sure the Global Art Gathering 2015 will stick in my mind for many years to come. And I hope I’ll continue to draw on the magic I became a part of. Next time I’m feeling a little deflated I’ll cast my mind back to that special day and remember that I have passion, talent and thoughtfulness somewhere deep inside me.

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Where does your mind take you when you need a lift? Is there a person, or a tribe, that continues to inspire you even when you’re not together?

All images by Debbie Joliff

 

What would you do with a day away?

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Last week we had our annual ‘away day’ at Do What You Love. It was actually two days – a strategy meeting on Wednesday, and a day on a yacht on Thursday! We chartered the boat to give us a way to get a complete change of scenery, open our minds and think differently. And it worked!

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We were brainstorming ideas for my book (more on that in the coming weeks), and it was amazing how the gentle lapping waves helped us forget about to-do lists and tune into some big deep questions.

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It was also good to spend some fun time with our lovely team, on a gloriously sunny day, to hear more about their individual dreams and plans, and get to know them better.

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We are only a small team, but moments like this are important.

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Even if you work on your own (or for someone else), can you give yourself the gift of an away day? If so, here are some tips to make it special:

  • Put it in your diary and guard that time carefully. No adding little meetings, or cutting it short for urgent business. Protect it, and make it happen.
  • Go somewhere you don’t normally spend time, or use an interesting mode of transport to get there. Try being on the move as you think – perhaps walking, hiking, cycling, or sailing.
  • Clear away all distractions (no email, no phones, no small people – just for a few hours!)
  • Plan one specific thing to think about, and ask yourself a handful of probing questions
  • Let your mind wander, and see what emerges
  • Make notes about your ideas, as they may disappear as easily as they arrive

This week we challenge you to find time for your own awayday. We’d love to know what you thought about, and what came out of it – please share with us on Facebook or Twitter!

Have a lovely week

Beth and team

[Tweet “What would you do with a day away? “]

How my book became an Amazon best seller

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Alastair Humphries

 

This is a guest post by adventurer, author and motivational speaker Alastair Humphreys. Find out more about Alastair here.

 

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The day you finish writing your book is not the day your book is finished. Nor is it the day the book is published and you gaze with a mixture of relief, disbelief, pride and trepidation on the book in your hand. Your book! At last!

Now you need to sell your book. This requires at least as much work, and is almost as important, as crafting your beautiful manuscript was in the first place.

My book Microadventures, reached #12 on the chart for all books sold on Amazon UK. To put this in context, my long-time most popular book, Moods of Future Joys, is currently sitting at 33,365 in the book rankings!

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Here are a few things to consider that will help you boost your sales on Amazon.

1. How does your book, and how do you, the author, look on the site?

How good is your Amazon author page? Get your photo, bio and Twitter feed all up to date on there.

How good is the book page itself? Can you ‘Look Inside’ the book? Are there plenty of images available (where appropriate)? Are there enough? Is the description of the book as good as it could be? Look at the books of your competitors to see how you match up.

If you have several versions of the same book available (paperback and Kindle, for example), get them consolidated onto one page. Fix any inconsistencies. Having random rubbish appear when people search for you and your books damages your brand equity. Yes I did just write “brand equity”!

2. Make sure the book is very “discoverable” 

People search for books in two way, so you need to focus on both things. These are:

Search: What keywords are people going to type in to find your book? Amazon explains it well: “Please include any words customers would use to search for your product on search engines that aren’t already in your item title attributes – brand name, model name, target audience, product description, size, size unit of measurement or colour name.” You can get idea of the stuff that people search for by typing in a word to the Amazon search box. Amazon then drops down lots of suggestions. Nab these. Then write the word followed by ‘a’ to get the popular second words beginning with ‘a’. Then do it for ‘b’ and so on… (Thanks, Jo, for this tip!)

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Dual Noding: Also known as “finding your book in more than one area”. Look at the list of topics on the left of the page here. Could your book fit into more than one category?  Where might the customer reasonably search for your book? There are a bazillion sub-categories to all of these things too.  You obviously want to be in the right category. But bear in mind that if you can become a best-seller in a tiny, random category then you can more or less claim your book to be best-selling without feeling too much of a fraud. Clearly every book ever written claims to be best-selling so I wouldn’t hold too much in store from this dubious honour!

See what random categories my book has ended up in:

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3. Casting the net wide

I should have (but haven’t) tried to get the book on Audible.

4. Reviews

If you are an Amazon customer yourself you will know how you respond to items that have lots or not many reviews. Which do you prefer? My personal preference is for books that have lots of reviews, but not when the reviews have blatantly all just been written by the authors friends with an instant 5-star rating.

When Microadventures came out I worked really hard to get people to review the book. I asked – a lot – on social media. I probably annoyed people by doing it too much. I didn’t ask them to write a good review, I asked for an honest review. I didn’t just want 50 identical 5-star reviews from my friends. I believed that the book was good and that the reviews would genuinely be good. So I was willing to accept a few bad ones too, if necessary. Like this 1-star review I got.

5. Rally your tribe

Amazon takes note of spikes of sales: sudden sharp bursts of activity are more likely to get your book zooming up the charts than a steady trickle of sales. You need to rally your tribe – your friends, family, blog readers, social media followers and beg, plead, order them to buy your book on one certain date. Don’t do this lightly – it’s quite annoying for them. But people are willing to tolerate you hassling them like this if you’ll built up a rapport and a store of goodwill. Here’s how I did it for Microadventures. I went so far as to offer one of my other books for free as an incentive.

I am certainly not an expert about any of this stuff, so I would welcome any thoughts and suggestions you might have.

Good luck!

Why creativity is so important (and how to unleash yours) + last chance to join the DWYL e-course – starts today!

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A very pregnant me hosting a discussion on passion, connection and community with Lilla Rogers and Kelly Rae Roberts

Wow, what a week. Here at DWYL HQ we are recovering from an incredible few days of being ‘lovebombed’ by creative women from across the world. We hosted our first live event since the original Do What You Love retreat, and it was such an uplifting, energising experience.

‘Make Art That Sells: The Global Art Gathering’ brought together creative women (and one creative man!) from around the world – as far away as Australia, New Zealand, the US and right across Europe – to our city of Brighton to learn how to make art that is more commercially viable whilst staying true to themselves. It was a live version of the wildly popular ‘Make Art That Sells’ online courses we produce for top art agent Lilla Rogers, and was special in many ways.

Firstly, it brought together some of my favourite women, a number of whom are business partners and all of whom are dear friends, including Lilla, Kelly Rae Roberts, Rachael Taylor, Margo Tantau and more. It was life-affirming to spend so much time, and have so many rich conversations with them all.

Secondly, it made me so proud of our awesome team, who worked so well together to make it a really magical experience.

And last but not least, it became the catalyst for many creative journeys that are only just unfolding, as it brought together a new community of creatives who bonded over shared dreams and values, laughter and generosity of spirit.

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Although the majority of our work is delivered online, and that very valuable communities are built there, it is impossible to deny the power of bringing together like-minded people to discuss, share and learn. Friendships blossom, business ideas burst into life and people really start to glow. It’s as if they suddenly got permission to be creative, to want to make a career from that, and to be proud of what they do. And why not? Creativity is what makes the world interesting, ever-changing, beautiful and unexpected.

How about you? Are you being as creative as you could in your life? We are all on a creative journey. For each of us, that journey probably began earlier than we realise, and runs deeper than we know. Along the way, we discover new mediums of expression, and new parts of ourselves.

Creativity isn’t just about painting, or writing, or taking lovely photographs. It’s about the way that you interpret the world, how you think, and what you do with that information. Discovering and pursuing what you want to do and be and feel in your life is one of the greatest creative adventures you could ever undertake.

If you are under the impression that there are two types of people, ‘creative’ and ‘not creative’, I can assure you that is a myth. We all have creative capacities, but some people use them more than others. At different times, different sides of our brain are dominant; but they’re interconnected, and we use both sides at any one time. It is possible to develop our creative capacities over time – sometimes this happens through need, and sometimes through desire – and with practice, we may become more in tune with our creativity. Don’t be fooled into thinking creativity is something that has to be learned. It doesn’t. It is in you already. All you need to do is to feed your creative soul.

To me, creativity is all about ideation and the creation of something that did not exist in a particular form before you made it that way. Creativity is proactive – it is about making things, and making things happen.

Creativity is exciting – it is about making decisions which are not necessarily the same decisions others would make, and which may invite the unknown. Creativity is imagination – it is about beauty, possibility, and wonder.

How do you unleash that creativity? Here are a few ideas which you can get started on straight away:

  • Give yourself permission to spend time bring creative, and silence the voice that tells you it’s a waste of time
  • Surround yourself with people who also value creativity – sign up for a workshop, join an online forum, get involved in a local group
  • Tackle the normal, routine parts of your day from a creative perspective. Make your to-do list beautiful, do a photo walk on your way to work and post it on Instagram, cook a delicious meal and consider the colours on the plate, write a letter to an old friend… anything goes.

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Discovering a need for more creativity, and choosing to pursue that, is one of the most frequent outcomes of our flagship e-course Do What You Love’  (which starts TODAY). If you feel that the time is right to explore your own creativity and general life direction further, why not join us? This is the LAST TIME this course will run this year, as I am heading off on maternity leave soon, and have several creative projects of my own in the pipeline for that treasured time off (not to mention welcoming a new baby into the world in a few weeks’ time!).

This week we challenge you to be more creative in your everyday routine. Share your ideas on Facebook or Twitter, and don’t be shy about it!

Have a great week

Beth